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PostNL x Pride
The assignment

For Pride, PostNL covered some of their buses in rainbow colors. These buses were such a success that they decided to keep them that way. Captains give PostNL a face by making a video portrait of those behind the company in an honest way. In honor of pride we developed a special video series with the stories of the parcel deliverers driving the pride buses. The videos were posted on PostNL’s socials and were very well received by their followers.