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Huawei X Dirk Kuyt foundation

The assignment

Captains was asked to develop a campaign that gives new meaning to Huawei’s pay-off: Make It Possible. The brand wants to empower people to achieve more. And they did. Together with Huawei, we gathered a group of young photographers with a disability to participate in an exposition organized by the Dirk Kuyt Foundation. With this campaign, we not only created awareness of the phones but made a sustainable contribution to the Huawei brand.

Team

CONCEPT & STRATEGY:

Jop Goslinga
Boudewijn Vermolen

 

CAMERA:

Ewout Welsink
Nadesh

Video's

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